Well- Known Speaker -Week 4

The well-known speaker I would like to consider is Steve Jobs, although he is (unfortunately) not currently with us today, I do believe his speeches and presentations were ( and still are) strong, boastful, and engaging.  Steve Jobs strongest characteristics as a speaker are definitely credibility, power, and attractiveness in that order.  To start off, Jobs' credibility as a creator, inventor, and overall a life changing go-getter, able him to pursue interest with his audience.  Steve Jobs co-founded the company of Apple, which is extremely popular in the nation as of today.  Since then, he has integrated making life easier and more enjoyable through the products of Apple.  The fact that Steve Jobs allowed his passion and ideas to go to work in such a company, has attracted many fans, followers, capitalist, and the general public.  Steve Jobs has the ability to give such presentations about his products, because they are "his" products.  Now, I am not saying he created each "iPhone" individually, or even the first Apple personal computer at that, but he did allow his ideas and works of others around him to become the best product for the people.  Steve Jobs has power, in the first three years of Apple his company became a multi-million dollar embassy and 50% of all personal computer owners had Apple.  Not only his money, but also his products gives Steve Jobs power.  Then comes attractiveness, Jobs created a product that the consumer wanted and were attracted too, then presented it at huge presentations nationally. Steve Jobs could build ethos in these areas by incorporating his family into presentations, talking about his personal life and usage, and displaying a sense of character of why he was presenting these products of Apple to consumers.